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Serena Hotels first in Pakistan to be recognised for gender equality efforts

13 February 2020

IFC, a member of the World Bank Group, announced that Serena Hotels Pakistan has become the first Pakistani company to gain certification from Economic Dividends for Gender Equality (EDGE), the world’s leading independent appraiser of gender equality in business, signifying that the hotel chain is committed to improving opportunities for women. IFC worked with Serena Hotels to help it reach this milestone. The company gained certification from the EDGE Foundation for meeting initial commitments on gender equality, diversity, and inclusion, and for agreeing on a roadmap for further workplace reforms in the future.