For two days, Nation Media Group (NMG) has partnered with various businesses to pitch camp at the entrance of Nation Centre. Florists, beauticians, food vendors, wine-sellers and several start-up enterprises are using the opportunity to interact with their customers and the public. The initiative is aimed at helping the exhibitors shake off the dust of the pandemic and the stresses of the economy. It is themed "Resilience, Recovery and Sustainability". Many micro-SMEs and SMEs, according to NMG’s commercial manager Mercy Kamunya, are now struggling to re-emerge, and this partnership is one of the many that NMG will promote and facilitate in the coming days, in partnership with investors.